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Iron Joc WP Responsive Website
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Iron Joc Athletic Apparel Launch

Iron Joc was developed with one goal: to develop the most advanced line of 

performance apparel ever created. The result: a unique collection of apparel built from technologically advanced super fibers, which are backed by groundbreaking science.

My team and I built the IJ brand from the ground up: logo, icons, tagline, technology presentation, website, social campaign and film. The result is a stunning representation of a brand that was built from the inside out. Because in the end, it’s what’s inside that matters 

ROLE: CD/AD/UI Designer, Director

© 2025 Butch Liebscher

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